URBAN TALES

sustainable ethical fashion

6 Checks to Ensure You are Buying Sustainable Ethical Fashion

Making a conscious choice to buying sustainable ethical fashion is commendable. Yet, many of us make this shift without truly understanding what sustainable fashion means. If you are starting this journey, we are here to help make this process as fun and enjoyable as it can be! But first, what is sustainable fashion and how is it different from ethical fashion? Sustainable fashion involves the process of making garments and accessories in a way that leaves minimal damage to the environment....

sustainable living

8 Easy Tips- How to make sustainable living the new norm in your daily life ?

Sustainable living, recycling, reuse, reduce, are all words we are constantly bombarded with at every point in our everyday lives. At times I feel they are used extremely casually without even bothering to understand what they truly mean. It has become a trend to somehow include these words in your daily communications simply to reflect an awareness of the concepts of sustainable living.  Many of you may be overwhelmed as to where to make a start to a more...

care for organic silk

How to care for your Organic silk ?

My tryst with silk Growing up in India I was no stranger to silk. I distinctly remember my mother’s cupboard where she fondly stored every silk saree wrapped in  old muslin and sprinkled with nigella seeds( it was supposed to naturally keep insects away).  Some of her sarees were inherited from her mother, some had once been part of her trousseau and then of course then the ones she had collected over the years. Each time I would as a...

eco friendly

A Stitch on time- No to Plastic and Eco Friendly

Our handmade scarves need a home when they are not being used to keep  them safe, protected from dust, dirt and moisture. All our scarves reach the customer in a handmade organic cotton dust bag with 2 coconut shell buttons! The bags are eco friendly and have a lovely behind the scenes story to make them a beautiful addition to our philosophy of artisan made sustainable products. A little extra special just like all the accessories we sell. Today we...

environment

Is COVID 19 stopping your from celebrating this year’s Earth Day ?

Earth Day 2020 most of us remain confined to our homes, probably Mother Earth is claiming some space and peace- it’s time to restore, refresh and reboot. 22nd April 1970- the Earth Day was celebrated for the first time, 20 million Americans participated in the festivities to mark the day. There is only one Earth for us, so we need to take care of her. That's what Senator Gaylord Nelson of Wisconsin believed. He was disturbed that an issue as...

cruelty free silk

Organic silk- bold colours and daring motifs

She has exhibited her ‘cruelty free’ peace silk with daring motifs and bold colours at Victoria and Albert Museum and the British Museum – London. Her scarves and fabrics are flaunted by fashion divas, models and celebs. This is the story of Neesha Amrish, the dreamer, designer and creator of Aeshaane  our organic or Peace Silk line. She wanted to fly high and that she did. How did the idea of Aeshaane take birth? I visited a Sericulture farm and what I saw,...

bio cotton

Khara Kapas- A love affair with Organic Cotton

I am not a fashionista nor someone obsessed with dressing up makeup or wardrobe upgrades. clothes. However, two things were very important for me as far as dressing was concerned. My clothes needed to be comfortable no matter what activity I was involved in and appropriate for the occasion. Oh!  and one other thing it needed to stand out in a subtle way.  Not loud or elaborate but stand out for it’s  simplicity and be calmly elegant.   Much before...

evening wear

A Sustainable Step -Replacing conventional fabrics

A sustainable step towards changing our consumer behaviour when it comes to fashion would be to include alternative fabrics to our evening wear thus giving it the required  importance and help consumers to learn how to convert their traditional concept of fashion fabrics. While fast fashion focuses mainly on low costs and variety, the costs borne by the environment as a third-party are immense. From water pollution to the use of toxic chemicals which can prove to carcinogenic and the...

eco friendly accessories

Eco Friendly Fashion accessories – a guide to ethical shopping

While most people are making the switch in the sphere of clothes from the ones produced in sweatshops as a result of child labour to the ones made out of sustainable material conforming to fair labour practices, a confusion often ensues regarding what is ethical or eco friendly  fashion accessories. In case of accessories, ethics are the same as it is with clothes- made from ethically sourced, sustainable material and by fairly paid labour. However, it isn’t very easy...